Ruggles2 LLC CEO Speaks at Conference on Latina Women Breaking Ground in Entrepreneurship


On Thursday, October 20, 2016 Berkeley College in Woodland Park, NJ hosted a breakfast panel discussion from 10 to 11:30 a.m. with Latina women who have made great strides as entrepreneurs in the U.S.A., including our own CEO and Strategic Partner, Vivi Ruggles.

Moderated by Dr. Maria Teresa Montilla, President of the Institute for Latino Studies, the panelists shared their personal journeys to success and advice on building a successful business model, while also discussing topics that are relevant to women in the Latino community. A continental breakfast was provided and more than 70 aspiring young-adults were in attendance.

Here's a brief professional bio for each of the distinguished panelists:

Dr. Maria Teresa Montilla, Moderator, President, Institute for Latino Studies and the Latino Leadership Alliance of New Jersey The Institute for Latino Studies has a Leadership Institute that provides educational, public policy and leadership development opportunities for students. There are currently two Berkeley College students among those selected to participate in the Institute’s 2016 Class.

Violeta ("Vivi") Ruggles, CEO/Strategic Partner, Ruggles^2 LLC - Ruggles^2 LLC is a B2B management consulting firm and solution provider serving clients in healthcare, biopharma, biotech, manufacturing, banking, insurance, telecommunications and other process- and transaction-driven industries.

Patricia Bombelyn, Esq., Partner, Perez & Bombelyn - Perez & Bombelyn is a law firm specializing in civil rights, education, business and family law.

Sylvia Jauregui, Publisher/President/Founding Partner/Co-Owner at Jersey Bound Latino Magazine - Jersey Bound Magazine is a bilingual lifestyle magazine promoting the Garden State’s vibrant Latino culture.

Amiris Perez, Director of the Parking Authority, West New York - Ms. Perez is a municipal government official and a member of the Board of Delegates of the Latino Leadership Alliance of New Jersey.

Vivi was born "Violeta Mercedes Granja Rivas" but began an unbelievable metamorphosis more than 35 years ago when she uprooted herself from her beloved homeland in Guayaquil, Ecuador to migrate legally to marry a U.S. citizen - Bill Ruggles - to become "Vivi Ruggles". Now, she is an active entrepreneur investing her time and funds in start-up companies like Ruggles^2 LLC and LuLaRoe Viv and Vivi VIP.

She is a veritable "American Dream Story" who is now giving back to other young Latinas who need a role-model to look up to. Congratulations, Vivi, and thanks for giving back to aspiring young-adults who need a role-model like you!


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